A design and build practice centred around commerce and digital experience, for brands with a desire for more.

A design and build practice centred around commerce and digital experience, for brands with a desire for more.

A design and build practice centred around commerce and digital experience, for brands with a desire for more.

DEFINE

DEFINE

DEFINE

THE STANDARD

THE STANDARD

THE STANDARD

COMMON™ is a specialist digital commerce and creative studio. We don’t separate brand & technical thinking from commercial performance, we build them as one system, from strategy through to launch and beyond.

COMMON™ is a specialist digital commerce and creative studio. We don’t separate brand & technical thinking from commercial performance, we build them as one system, from strategy through to launch and beyond.

COMMON™ is a specialist digital commerce and creative studio. We don’t separate brand & technical thinking from commercial performance, we build them as one system, from strategy through to launch and beyond.

COMMON™ is a specialist digital commerce and creative studio. We don’t separate brand & technical thinking from commercial performance, we build them as one system, from strategy through to launch and beyond.

(SELECTED CLIENTS)

Powersheds
Ro&Zo
Union
Miller & Carter
EPC
MyoMaster
Samuel Windsor
AllBarOne
Live Unlimited
Harvester

(CAPABILITIES)

Commerce Strategy


Shopify Development 


Technical Strategy


Creative Direction


UX & UI Design


Design Systems


Craft CMS
Content Creation
Campaign Creative


Technology & Integrations


Conversion Optimisation
Commerce Strategy


Shopify Development
Technical Strategy


Creative Direction


UX & UI Design


Design Systems


Craft CMS
Content Creation
Campaign Creative


Technology & Integrations


Conversion Optimisation

SELECTED

(WORK)

SELECTED

(WORK)

(STRATEGY. SYSTEMS. EXPERIENCE)

A connected approach to building digital experiences that work for the business, the people using them and the teams running them.

A connected approach to building digital experiences that work for the business, the people using them and the teams running them.

Strategy, systems and experience together as one connected process. Every layer, considered. Every detail, intentional.

Strategy, systems and experience together as one connected process. Every layer, considered. Every detail, intentional.

A connected approach to building digital experiences that work for the business, the people using them and the teams running them.

Abstract geometric image portraying strategy

Strategy

Strategy

Thinking and planning that gives digital ambition direction.

Thinking and planning that gives digital ambition direction.

Digital strategy

Digital transformation

Commerce strategy

AI strategy

UX & Information Architecture

Technical strategy

Brand & Storytelling

Content Strategy

Creative strategy

Retail strategy

Campaign strategy

Abstract geometric image portraying systems

Systems

Systems

Frameworks, technology and infrastructure that make brands scalable and coherent.

Frameworks, technology and infrastructure that make brands scalable and coherent.

Brand systems

Design systems

Commerce platforms

Shopify & Shopify Plus

Craft CMS

Headless commerce

CMS Architecture

Integrations

CRM

Abstract geometric image portraying experience

Experience

Experience

Digital experiences that turn strategy into something people can see, use and believe in.

Digital experiences that turn strategy into something people can see, use and believe in.

Creative direction

UX & UI design

Website design

Brand & product expression

Ecommerce design

Web development

Campaign creation

Motion & animation

Conversion rate optimisation

CREATIVE

CREATIVE

CREATIVE

AMBITION

AMBITION

AMBITION

AMBITION

DESIGNED

DESIGNED

DESIGNED

FOR

FOR

FOR

COMMERCIAL

COMMERCIAL

COMMERCIAL

OUTCOMES.

OUTCOMES.

OUTCOMES.

OUTCOMES.

COMMERCIAL

(WHY WORK WITH US)

Strategy with intent

We start with the business, not the build. Discovery, commerce strategy and digital roadmaps give every project a clear direction before anything gets made.

Systems that hold up

We build scalable frameworks, technology and infrastructure that make brands more coherent and businesses easier to grow.

Craft without compromise

We care about the details. From interaction to infrastructure, we make considered decisions and hold the work to a high standard.

Experience that performs

Great design needs to work hard. We create digital experiences that are useful, engaging and built around real commercial outcomes.

Expertise that shows

More than 15 years of commerce and digital experience, brought together from two established practices and applied with judgement.

Built for the long term

We don’t disappear at launch. We build relationships around continuous improvement, helping brands get more from their digital investment over time.

An image of Jordan, Phil and John, the Senior Leadership Team of COMMON — Digital agency

A design and build practice for brands that want more from their digital presence.

We bring strategy, design and engineering together to create considered digital experiences, connected systems and work that moves businesses forward.

(OUR PURPOSE)

We believe creative ambition and commercial performance are not in competition. The best work brings together brand, experience and technology to create something people value and businesses can build on.


30 specialists across three disciplines. One standard. Led by Co-founder and CEO Phil Clark, Chief Orchestration Officer John Brolly and Creative Lead Jordan Donnelly. We hold the complete picture, from strategy through to launch and beyond, with every decision made for the long term.

(TRUSTED CLIENT PARTNERS )

“One of the best things is they come up with the ideas. It’s the fact that they’re driving the growth as well as us, and they’re not just sitting back and waiting for me to come to them”

Jack Sutcliffe
— Founder, Powersheds

“They helped us turn our vision into a premium online experience that reflects exactly where we want the brand to be: Elevated, refined and built for growth.”

Ed Bullock
— Founder, Samuel Windsor

“Honestly, feeling great. The team are brilliant and it’s such a weight off my shoulders knowing I can pass this to a team who totally understand the vision and are also executing it to such a high standard.”

Rheanna Sorby
— Creative Director, Seasonal Studio

“Working with COMMON on our new website has been a real pleasure. The team brought a can-do spirit, a thorough approach and genuine care for getting every detail right. The result is brilliant.”

Emmanuelle Moeglin
— Founder, Experimental Perfume Club

(TRUSTED CLIENT PARTNERS )

“One of the best things is they come up with the ideas. It’s the fact that they’re driving the growth as well as us, and they’re not just sitting back and waiting for me to come to them”

Jack Sutcliffe
— Founder, Powersheds

“They helped us turn our vision into a premium online experience that reflects exactly where we want the brand to be: Elevated, refined and built for growth.”

Ed Bullock
— Founder, Samuel Windsor

“Honestly, feeling great. The team are brilliant and it’s such a weight off my shoulders knowing I can pass this to a team who totally understand the vision and are also executing it to such a high standard.”

Rheanna Sorby
— Creative Director, Seasonal Studio

“Working with COMMON on our new website has been a real pleasure. The team brought a can-do spirit, a thorough approach and genuine care for getting every detail right. The result is brilliant.”

Emmanuelle Moeglin
— Founder, Experimental Perfume Club

(TRUSTED CLIENT PARTNERS )

“One of the best things is they come up with the ideas. It’s the fact that they’re driving the growth as well as us, and they’re not just sitting back and waiting for me to come to them”

Jack Sutcliffe
— Founder, Powersheds

“They helped us turn our vision into a premium online experience that reflects exactly where we want the brand to be: Elevated, refined and built for growth.”

Ed Bullock
— Founder, Samuel Windsor

“Honestly, feeling great. The team are brilliant and it’s such a weight off my shoulders knowing I can pass this to a team who totally understand the vision and are also executing it to such a high standard.”

Rheanna Sorby
— Creative Director, Seasonal Studio

“Working with COMMON on our new website has been a real pleasure. The team brought a can-do spirit, a thorough approach and genuine care for getting every detail right. The result is brilliant.”

Emmanuelle Moeglin
— Founder, Experimental Perfume Club

(TRUSTED CLIENT PARTNERS )

“One of the best things is they come up with the ideas. It’s the fact that they’re driving the growth as well as us, and they’re not just sitting back and waiting for me to come to them”

Jack Sutcliffe
— Founder, Powersheds

“They helped us turn our vision into a premium online experience that reflects exactly where we want the brand to be: Elevated, refined and built for growth.”

Ed Bullock
— Founder, Samuel Windsor

“Honestly, feeling great. The team are brilliant and it’s such a weight off my shoulders knowing I can pass this to a team who totally understand the vision and are also executing it to such a high standard.”

Rheanna Sorby
— Creative Director, Seasonal Studio

“Working with COMMON on our new website has been a real pleasure. The team brought a can-do spirit, a thorough approach and genuine care for getting every detail right. The result is brilliant.”

Emmanuelle Moeglin
— Founder, Experimental Perfume Club

Talk to us

Talk to us